| Opportunity Number: | 25715663 | | Company Name: | Digitas Health | | Location: | Philadelphia, PA US | | Categories: | Marketing & Advertising
Media & Communication | | Salary: | Open | | Minimum Education: | 4-Year College Degree | | | Updated: 9/2/2010 |
Media Planner
| Categories: Marketing
About Digitas Health
We are the agency that is transforming healthcare marketing.
We work with the world?s leading pharmaceutical, bioscience, and medical device companies to help their brands build lasting relationships with patients, caregivers, and healthcare professionals. We win Webby Awards and were the MM&M 2009 Agency of the Year. Our offices in Philadelphia, New York, Boston and London are frequently recognized as some of best places to work anywhere.
To work here, you must have talent, motivation to spare, and expertise in your craft. Be ready for intense collaboration, tight deadlines and a high-energy environment. You will be pushed to be your best by an outstanding and passionate group of individuals.
Digitas Health is a unit of Digitas, leading global digital marketing and media agency. For more information, please visit www.digitashealth.com or follow us on Twitter @Digitas_Health.
JOB SUMMARY:
The Media Planner provides assistance to the Media Supervisors, as well as mentoring the Associate Media Planners, with the ability to perform the various functions of Media.
DUTIES & RESPONSIBILITIES:
? Executes media planning and buying
? Assists in defining media strategy
? Manages campaign execution independently and efficiently
? Proactively identifies/resolves campaign execution issues
? Participates in development and use of processes to enable efficient program execution
? Accountability for on-time, on-budget campaigns, and quality assurance of all ad placements in-market
Requirements:
SKILLS & EXPERIENCE:
? College degree and/or five+ years related experience in pharmaceutical marketing/sales, training or equivalent combination of education/experience in project management leadership, medical education, pharmaceutical marketing or pharmaceutical advertising
? Media planning/buying experience required
? Solid knowledge of media channel tools required
? Strong talent in communication, relationship building and team management
? Highly organized, with strong attention to detail
? Ability to manage and prioritize multiple projects simultaneously
? Must have strong analytical and problem solving skills
? Must have strong verbal and written communication skills
? Prior knowledge or strong interest in SEO with a willingness to learn
? Background in healthcare marketing is a plus
? Possess a team player philosophy
Note: This job specification should not be construed to imply that these requirements are the exclusive standards of the position. Performs other duties (or functions) as assigned.
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